Privacy Statement, Cookie Policy & Legal Notes
Privacy & Cookie Policy, Terms of Use
Last updated: November 2026
This notice explains how WebPromoter S.n.c. handles personal data on TuscanyAccommodation.com, AgriturismoInToscana.com, FlorenceAccommodation.com and FirenzeAlloggio.com (the “Sites”), under EU Regulation 2016/679 (GDPR) and Italian law.
1. Who we are
The data controller is WebPromoter S.n.c. di S. Romeo & C., via G.B. Vico 32, 50136 Florence, Italy, VAT IT05515250487. You can reach us at info@tuscanyaccommodation.com or by certified email (PEC) at webpromoter@registerpec.it.
2. At a glance
| Data | Why we use it | Legal basis | How long we keep it |
|---|---|---|---|
| Browsing data in server logs (IP address, browser, pages requested, date and time) | Delivering the Sites, security | Legitimate interest (Art. 6(1)(f)) | Up to 90 days |
| Availability requests and wishlist requests (name, email, phone, country, dates, guests, message) | Forwarding your request to the property | Steps taken at your request (Art. 6(1)(b)) | Our copy: up to 12 months |
| IP address, browser and anti-spam score attached to a request | Preventing spam and abuse | Legitimate interest | Up to 12 months |
| Anonymous request statistics (property, dates, number of guests, country, language) | Request counters and statistics | Legitimate interest | No personal data is stored |
| Emails you send us | Replying to you | Legitimate interest | As long as needed to handle your message, then deleted |
| Property listing data (name, address, phone, email, website, photos, description) | Publishing the free directory, forwarding requests | Legitimate interest | While the listing is online; removed on request |
| Cookies and third-party services | See section 6 | ||
3. Browsing the Sites
Our hosting provider records standard server logs: IP address, date and time, page requested, browser and referring page. We use them only to run the Sites and to investigate abuse, and we keep them for up to 90 days.
We do not store the searches you make on the Sites. The search text does appear in the page address, so please do not type personal information into the search box.
4. Availability requests and wishlist
When you send an availability request from a property page, or from your wishlist to up to 10 properties, we email your details and message to the property or properties you chose. Each property then handles your data as an independent controller, for its reply and for any booking you make with it.
We also keep a copy of the request in an internal mailbox, together with your IP address, browser and anti-spam score. This copy is deleted automatically after 12 months. Our database keeps only anonymous statistics (property, dates, number of guests, country, language), never your name, email, phone or message.
The forms are protected by Google reCAPTCHA, which receives your IP address and data about how you interact with the page. Fields marked as required are needed to forward your request; without them we cannot send it.
On the English-language Sites we also send you a one-time confirmation email with travel suggestions and partner links. It is not a newsletter and does not subscribe you to anything.
5. Property managers
The directory lists accommodation free of charge. Listing details come from the properties themselves, from public sources and, for some listings, from Booking.com partner content. We use the property's email address only to forward guests' requests.
You can ask us at any time to correct or remove a listing, and we will do so without delay. If you contact us to propose a property, we use your details only to reply to you.
6. Cookies and third-party services
Technical cookies. The wishlist uses a session cookie (favorites) containing only property IDs. It is deleted when you close your browser and requires no consent.
Consent message. Visitors from the EEA, the UK and Switzerland see a consent message managed by Google, a certified consent management platform under the IAB Transparency and Consent Framework. It records your choices about advertising in a cookie. To change your choices, delete this Site's cookies in your browser and the message will appear again.
Current status. Google AdSense follows the choices you make in that message. Google Analytics and the Stay22 and Viator scripts currently load with the page regardless of that choice; we are working to make them depend on it. Meanwhile you can block them with your browser settings or a content-blocking extension.
| Service | Provider | What it does | Data involved |
|---|---|---|---|
| Google Analytics 4 | Google Ireland Ltd | Visitor statistics | Cookies, pages viewed, device data, IP address (used for location, not stored) |
| Google AdSense | Google Ireland Ltd | Advertising; personalised ads in the EEA, UK and Switzerland only with your consent | Cookies, device data, IP address |
| Google reCAPTCHA | Google Ireland Ltd | Anti-spam protection on forms | IP address, interaction data |
| Stay22 | Stay22 Inc. (Canada) | Turns links to accommodation booking sites into affiliate links | Page visited, clicks, IP address |
| Viator widget | Viator (Tripadvisor group) | Tours and tickets, with affiliate links | Cookies, IP address |
| Booking.com widget and links | Booking.com B.V. (Netherlands) | Accommodation offers, with affiliate links | Cookies on Booking.com, IP address |
| Airbnb links | Impact (affiliate network) for Airbnb | Affiliate links on some listings | Data collected only if you click |
| Mapbox | Mapbox Inc. (USA) | Interactive maps | IP address, technical usage events, a random ID kept in your browser's local storage |
| Bunny CDN | BunnyWay d.o.o. (Slovenia) | Delivery of images and site files | IP address |
| Google Fonts and Google Hosted Libraries | Fonts and the jQuery library | IP address | |
| cdnjs | Cloudflare Inc. | JavaScript libraries | IP address |
Each provider's privacy policy is available on its website. For Google, see How Google uses information from sites that use its services. You can also manage personalised Google ads in your Google account's ad settings.
7. Affiliate links
Some links on the Sites are affiliate links (Booking.com, Stay22 partners, Viator, Airbnb). If you book through them, we may earn a commission at no extra cost to you; this helps keep the directory free. These links carry a code identifying our Site and the page you clicked from, not your personal data.
8. Who receives your data
- The properties you contact, as independent controllers.
- Our service providers acting on our behalf: pair Networks (hosting, USA), Google (email, statistics, advertising, reCAPTCHA), Bunny CDN.
- Public authorities, where required by law.
We do not sell your personal data.
9. Transfers outside the EU
Some providers are based in the United States or Canada. Transfers rely on European Commission adequacy decisions (including the EU-US Data Privacy Framework for certified companies) or on the Commission's Standard Contractual Clauses.
10. Your rights
You can ask to access, correct or delete your data, restrict or object to its use, receive it in a portable format, and withdraw any consent at any time (Articles 15–22 GDPR). Write to info@tuscanyaccommodation.com or to our PEC address; we reply within one month.
You also have the right to lodge a complaint with the Italian Data Protection Authority, the Garante per la protezione dei dati personali, or with the authority of the country where you live.
11. Minors
The Sites are meant for adults planning a trip. Under Italian law, children under 14 may not consent to online services; they should not send requests without a parent or guardian.
12. Visitors from the United States
We do not sell personal information for money. Our advertising partner Google may use cookies to show ads; you can limit this in Google's ad settings and through your browser. For any privacy request, write to info@tuscanyaccommodation.com.
13. Changes to this notice
We will publish any changes on this page and update the date at the top.
Terms of use
What the Sites are. The Sites are a free directory of accommodation in Tuscany and Florence. WebPromoter is not a travel agency and does not handle bookings. Any contract is between you and the property or the booking platform you use.
Accuracy. Listings are based on information from the properties, public sources and partners. Details and prices may be incomplete or out of date, so please check them with the property before booking. Our descriptions reflect our own editorial judgement.
External links. We are not responsible for the content or practices of the websites we link to.
Corrections and removals. Properties can ask us at any time to correct or remove their listing.
Law. These terms are governed by Italian law, without prejudice to the mandatory rights you have as a consumer in your country.
Copyright
Texts, graphics and photos on the Sites belong to WebPromoter S.n.c., except property photos, which belong to the properties or partners and are used with permission. Content may not be copied or reproduced, even in part, without our written consent.
